Тим Леберехт - Бизнес в стиле romantic. Отдавай все, не считаясь ни с чем, чтобы создать нечто более великое, чем ты сам
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Несколько примеров: Clorox and S. C. Johnson раскрывают ингредиенты своих продуктов; стартап Buffer публикует зарплаты сотрудников; консалтинговая фирма LRN публикует результаты аттестации всех работников, включая основателя и генерального директора Дова Сейдмана; IDEO делает открытым код всего творческого процесса через OpenIDEO; интернет-браузер Mozilla переводит всю разработку на открытую платформу.
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Ibid.
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